15 minutes
Image Credit: getty images
Why am I writing about Victoria Beckham again? Why do I submit to her endless bids for attention? I write up her Collection, I comment on her hair. It’s not even a love-hate relationship. But I have to give it to her: she knows how to draw a crowd.
The latest? The Beckhams attend the launch of their new fragrance at Maceys in New York and Victoria is wearing a pair of five and half inch heel-less latex boots, made to order from Antonio Berardi priced at £3,300. For you or me, that’s some expensive attention. For the Beckhams, not so much. The Beckham’s fragrance business alone is now worth £109million at retail, and they haven’t yet penetrated the US market. Not bad for a girl who admits that she “..was on the dole once.” Well – grunge was all the rage in the early 90s.
Now about these attention grabbers. No not the Beckhams, I mean the boots. A feat of engineering, the platform base is weighted, forcing the foot downwards and forwards so you can’t fall backwards. Dr Simon Floreani from the Chiropractors’ Association of Australia observes that: “They are probably a fad that won’t last long. In reality, they’re a 15 minute wear. You can only walk around on your tip toes for about 15 minutes.” Which, as Andy Warhol famously predicted, is as long as it takes to be famous anyway.
